Volkswagen Passenger Cars

Semler Gruppen is inextricably linked to Volkswagen. On 1 July 1948, we secured the rights to import the famous Volkswagen Type 1, more commonly known as the Beetle or Bug. This was the beginning of a true car fairy tale. Today, the Volkswagen Group is one of the world’s largest car manufacturers with a total production of over 5 million vehicles a year. Approximately 3 million of these are Volkswagen cars.

Core values
The aim to be the brand with the most cars on the Danish roads places us under an obligation! Therefore, it is our objective to set the standard for automobile values every day.

The way to achieve this is to allow everything we do - from product development to daily customer service - to be:

Valuable Responsible Innovative

The sum of these strengths makes us unique, and our cars coveted. According to our customers, the Volkswagen is a reliable and stable partner for life on the road.  And it will always be this way if we continue to build cars that are something quite special. In order to be able to do this, we must really love what we do. Therefore, our slogan is "Das Auto".




The Volkswagen organisation
Everyone in the Volkswagen organisation is prepared to provide an excellent service - not least our large dealer network. We have staff at your disposal nationwide; all highly trained in both sales and service and ready to ensure that you experience outstanding customer care. All of our employees take part in a comprehensive training programme that enables each individual to provide the professional service our customers expect and deserve.

Ulrik Schönemann Director

Read more about Volkswagen and our activities, and find our dealers at here.